or Exactly Why Apple Keeps Doing Foolish Things Apple keeps doing things in the Mac OS that leave the user-experience (UX) community scratching its collective head, things like hiding the scroll bars and placing invisible controls inside the content region of windows on computers. Apple’s mobile devices are even worse: It can take users upwards […]
Tag Archives | Product design
The Third User
By Bruce Tognazzini on 6 Mar 2013 in Apple, HCI Design, Human Computer Interaction (HCI), Usability Testing, User Experience
The Apple Watch, Tog’s Feb 2013 Prediction
By Bruce Tognazzini on 6 Feb 2013 in Apple, HCI Design, Human Computer Interaction (HCI), Wearable computing
Two years plus before the release of the Apple Watch, I set out my expectations of its capabilities and features. This was at a time when “smartwatches” ran little more than recycled feature-phone software tied together with cumbersome interfaces. The article is just as it was in February, 2013. All I have done since then is to […]
My Upcoming Courses/Conferences
My Interaction Design course: Build a firm foundation in interaction design with this three day course. Spring 2014 schedule:
You may be coming in cold from engineering, graphic design, psychology, or beyond. You may already be an interaction designer wanting to "fill in the blanks," establishing a more solid theoretical and practical base. You may be taking on the management of a group of HCI designers. I've designed this course for each one of you.
Join me as I teach the original Apple method, showing you how to not only organize for and develop successful designs, but to sell them, painlessly and effectively, to engineering and upper management.
It's intense, yes: A one-semester-equivalent with a strong, real-world bias. However, we have a lot of fun along the way, and you'll leave with your team having designed and built a complete project, so you will have not only learned, but experienced the entire method.
User Experience Conference Website There's more than my course at an NN/g conference. You'll find a breadth of other specialized courses and networking opportunities that will put you and your company at the leading edge of the usability curve.